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Here are some basic ways to use the technology for productive RSS, however. So you should search the internet for directions on each one, the actually technical aspects of setting up RSS feed is different for every browser. And more people are doing this every day, it's just a way of syndicating your work on your website. RSS stands for Rich Site Summary or Really Simple Syndication, depending on who you talk to.

Means to an End

Which not only increases your exposure but give potential readers or customers a verbal input as well as visual, you do this by adding RSS to your blogs. Many people use RSS to boost search engine rankings.

The RSS Press Release

Include this information in your next RSS production that you send to customers, if you have added a product line, for instance. Send RSS material to people who are interested, don't send out mass emails to potential customers. This is one way you can do your part to reduce email spam.

Advertising--Beyond Pay Per Click Marketing

Since you can alert people when a specific product comes in that they wanted, this is especially effective for online auction sellers. That way you keep your name in front of them more often and they know what you have when. Put it in a regular and productive RSS distribution, if you need a way to let customers know about company news.

Contacts

This is especially useful for people with heavy-duty spam filters--RSS usually bypasses them with ease. You can use RSS to distribute online newsletters to all of them, if you have an association with lots of members.